Our Process
Tried and true, our process will work for you!
Through our experience, we’ve put together a process that will get to know what you need and give you options that fit your budget and needs!
- Identify Your Audience
Ok, so you want to grow your business. In order to build a framework to help you get there, we need to better understand the people that matter most to your success. Who are you trying to reach? What do you know about them? What actions do you want them to take? By defining your audiences, we can start to build a framework for how to engage with them.
- What Are Your Audience Values?
What does your audience value? How does your brand or product offering align with them? If you want your brand to truly connect with people, you need to be sure that you are putting out there is in sync with what your key market is looking for – and how they are looking for it.
- Brand Plan
What is the opportunity? How does this project meet your audience and brand needs? Do you need a new logo, website, and sales materials to enter the market? Or, do you simply need to get your name out there with some targeted outreach and paid advertising? We’ll help identify the right mix of tools and tactics to launch your brand higher than ever before. Not sure what you need yet? Try our Service Selector to help guide your next steps.
- Game Plan
Now that we have a good understanding of your audiences, your brand, the project, and what you want to achieve it’s time to build a road map for getting you there. Think of it as planning a journey to the stars. You will certainly need a rocket, plenty of fuel, and an expert crew to make it safely. We’ll plan everything down to the last bolt and freeze-dried food packet so that you can rest easy in the cabin and enjoy the incredible view.
- Put It All In Place
All systems are go for launch! Along the way, you’ll be kept up to date with your project progress by our expert team of project managers and client-facing tracking tools like Asana, DashThis, and Toms Planner.